Idea Bounty crowdsources creative ideas. Organisations put out a pitch, thousands of creative minds from around the globe conceptualise possible campaigns, Idea Bounty shifts through the deluge and places the best ideas before their client. Client picks, creative get anything from $1 000 – $10 000 for their concept, which client now owns.
Tag archives: Herman Manson
Growing up Quirky
At Quirk the interns appoint their own replacements. It’s part of a culture that thrives on empowering staff, getting the best out of them, to the benefit of clients. These guys aremore than digital, they are the future. By Herman Manson
Vodacom name will stay for at least another five years
by Herman Manson. Discussions on rebranding Vodacom have been happening since the world’s biggest telecom brand, Vodafone, announced it would take a majority (65%) share in late 2008, in line with its global practice for majority shareholdings to trade under its corporate branding.
Die Taal se award show – flash drive of floppy
In 1994, the year democracy dawned and Afrikaans finally lost its political dominance, a group of Afrikaans media and cultural organisations teamed up to launch the Pendoring Afrikaans Advertising Awards. The awards intended to reward advertising created in Afrikaans
The accountable ad agency
by Herman Manson. M&C Saatchi Abel aims to build an agency focused on measurable return of investment for clients. Is this the new dawn over adland clients have been waiting for?
Luv Jozi – made in Joburg, China! (No really)
Designer Bradley Kirshenbaum of Love Jozi T-shirt fame has come up with a unique viral campaign over the course of the last two years that has been running under the nose of marketers and consumers alike without anybody realising it. In short – he faked his own brand.
Seeing is believing?
It’s no secret that consumers use the Internet to do product research. Before making important product-buying decisions, more and more people are going online to research products, prices – and alternatives. Even though word-of-mouth and recommendations from friends remain the most important methods for deciding on future purchases, even these are moving online with the …
Listen here: Let’s debate Vivienne Westwood
If you wanted to launch a serious debate on culture, and your name is Vivian Westwood, you would do it using a men’s fashion magazine. Use what you’ve got. Mark admires that.
Media practitioners hold breath, pass out for Top 100 listing
South African media practitioners are awaiting the announcement of Future Publishing’s list of the 100 most influential people in South African media. The company has announced the list will be published in The Annual – Advertising, Media & Marketing 2008.
Burp Tennis
King James created this incredibly funny ad for fast food chain Steers. It also created a site called www.burptennis.co.za as part of the campaign. For the YouTube original featuring two geeks who laugh more often than they burp go here.