Independent industry news for marketing, advertising & media execs
By MarkLives. Ad Talent Africa has released its 2023 salary survey, offering insight on who earns what in adland and marketing in South Africa. This annual survey isn’t intended to be prescriptive but is a report on what this specific recruiter has experienced over the course of the last year. The survey found remote and hybrid …
Continue reading “Salary Survey 2023: Who earns what in adland & marketing in South Africa”
Charlie Stewart reviews The Social Dilemma, the latest social media takedown documentary on Netflix.
by Charlie Stewart. We marketers continue to think we’re the only people who should be trusted to handle the complex process of customer acquisition.
by Craig Hannabus. Oh, Facebook, you’ve gone and done it again. You’re changing your UI and have divided the world into distinct groups.
by Craig Hannabus. There’s been much talk lately regarding data being a currency. It’s a concept that seems sound but I’d like to challenge it.
by Carey Finn. The latest Digital CX Report suggests SA consumers are budding brand advocates — but retailers need to iron out inefficiencies to ensure better online shopping experiences.
by Charlie Mathews. In this interview, Arthur Goldstuck speaks about how technology is transforming marketing faster than ever before, and the coming privacy showdown.
by Jason Stewart. Less than a decade ago, privacy was easy to achieve — not so today.
by Lebogang Tshetlo & Charles Mathews. A critical part of transformation is figuring out how to deal with hardship and struggle. This skill is called resilience, and it may be learned, as Fezile Dhlamini did.
by Charlie Stewart. Merchants may wish to take note of Facebook’s chequered history before rushing to embrace Facebook Shops.
