by Jason Stewart. Our relationship with our homes is changing again and this has important implications for brands.
Category archives: Zeitgeist of Now – Jason Stewart
Zeitgeist of Now: Privacy in today’s world & what it means for brands
by Jason Stewart. Less than a decade ago, privacy was easy to achieve — not so today.
Zeitgeist of Now: Post-literate communication in a world of memes
by Jason Stewart. “Post-literate communication” is a phrase explaining how technology’s changing how we create and consume that information.
Zeitgeist of Now: The rise of public shame & social offense
by Jason Stewart. Here’s what brands may learn from the public apology phenomenon, which had its beginnings less than two years ago in late 2017.
Zeitgeist of Now: Natural me & implications for brands
by Jason Stewart. Let’s explore what I call Natural Me, the cultural response to working and playing too hard for too long, as well as to extreme health fanaticism.
Zeitgeist of Now: Countering capitalism without conscience
by Jason Stewart. Positive change is happening. While it can’t be called a backlash or a groundswell, there’s some intent to stop capitalism without conscience in its tracks.
Zeitgeist of Now: Post-perfection — SuperPower Me
by Jason Stewart. Chief among a certain segment’s desires today is to keep progressing forward to become more than before. We call this SuperPower Me.
Zeitgeist of Now: Business disruption
by Jason Stewart. It’s no secret that one of the key drivers of the social change we are witnessing is ‘technology’, but it’s also disrupting how we approach ‘business’.
Zeitgeist of Now: Anti-perfection’s rise
by Jason Stewart. Here are some key lessons that brands may take from the anti-perfection trend.
Zeitgeist of Now: Why we crave & love nostalgia so much
by Jason Stewart. Our mental and emotional wellbeing, knowingly or not, is under siege. When that happens, we look for safety, security, comfort and protection.