Marklives.com

Covering Africa's changing media, marketing and advertising landscape.

Section | Marketing

by Kirsten Dewar. The latest research I’m reading paints a worrying picture of how consumers think about brand...

by Warren Moss. Even if your brochure is looks the same in 2019 as it did in 2009, the tech that underpins it ...

by Erna George. Experience is not a predetermination for success. Are you adapting your experiences and extend...

by Bradley Elliott. We speak to advertising veteran, Danni Dixon, who now heads up marketing at Investec SA, i...

by Leeya Hendricks. Self-storing/transformer furniture provides fascinating case studies of a new generation o...

by Jason Stewart. Our mental and emotional wellbeing, knowingly or not, is under siege. When that happens, we ...

by Sabrina Forbes. “The Gautrain brand is a people’s brand," says Ingrid Jensen of the Gautrain Management Age...

by Johanna McDowell. Three senior marketers discussed ideal agency models and best practice with more than 30 ...

by Marguerite Coetzee. What SA’s education system can teach brands and organisations about preparing for the n...

by Mukandi Siame. When you type Zambian memes into a search engine, you soon realise that Zambia has become a ...