As someone who dislikes the practice of admiring or describing problems ad infinitum, Sizakele Marutlulle suggests interventions on representation worth exploring.
by Sasha Kupritz. You can’t partition traditional or digital PR off in their own little corners of the world.
by Wayne Naidoo. The responsibility weighs heavily on everyone to ensure we implement every possible measure to ensure safety for our staff, suppliers and customers, now we’re at level 2.
by Lebo Madiba. Now, more than ever, a new PR agency model is needed as a platform to conceptualise and deliver cohesive campaigns that will guarantee both impact and value.
by Marc Horne. Here are some cultural shifts that will represent profound strategic opportunities for brands willing not only to embrace them but to lead them.
by Gillian Rightford. Let’s look at how to build a process and culture that generates great creative output.
by Jarred Cinman. Permit me a moment of rare sanctimony for adland, if you will: this kind of lazy, unwise, poorly executed and embarrassing work demeans us all.
by Mimi Thurgood. How women in the creative industries can open up honest conversation, affect real change and raise other women.
by Vikash Gajjar. With digital and social media evolving every day, we need to become comfortable with change. Covid-19 proved that much. Easier said than done.
by Samantha Fuller. Almost overnight, marketers’ audience changed. The news cycle moved to focus almost solely on covid-19, and the media world shrank, making it harder to get our news out to the public.