by Sabrina Forbes. For Mike Abel, it’s been an amazing journey building the youngest large ad agency in the country.
Tag archives: mike abel
Standard Bank win a boon for M&C Saatchi Abel
by Carey Finn. Securing the country’s 23rd largest advertiser by spend is cause for celebration.
Brand trust, risk & purpose‑led marketing
by Sabrina Forbes. Melissa Attree, Palesa Madumo, Bridget Johnson and Mike Abel share their broader thinking on some of the key themes that emerged out of “Marketing Gets Nak*d”.
#WaterWise: Cape Town agencies focused on changing behaviour
by MarkLives. We’ve emailed a panel of key industry executives for their take on the business impact of Cape Town’s water crisis, and their contribution towards avoiding it.
Zeitz MOCAA — how branding & architecture reinforce culture
by Shane de Lange. As a sanctuary for contemporary art from across the continent of Africa and its diaspora, the approach to design in Zeitz MOCAA is as poetic as its purpose and message.
#AgencyLeaders2016: Most admired ad agency boss in Cape Town
by Herman Manson. Today we reveal which ad agency leaders were most admired by their peers in Cape Town during 2016!
EXCLUSIVE: AVATAR buys into M&C Saatchi’s SA network
by Herman Manson. Avatar Investment Holdings is set to acquire a significant minority stake in M&C Saatchi’s SA network.
Big Q 2017: “It’s show time, folks!” — Mike Abel
by MarkLives. What are the expectations of South Africa’s marketing and advertising leaders for the industry in 2017? Next up is Mike Abel.
Moray MacLennan on M&C Saatchi’s SA investments
by Herman Manson. The SA agencies remain jewels in the crown of the M&C Saatchi network, says Moray MacLennan, worldwide CEO of the group.
Pokémon Go — brand learnings and who ultimately wins
by Mike Abel. If you’re in marketing, look at your dormant brands and brand assets carefully.