by Sammy-Jane Thom. Despite incredulous looks from colleagues, I’ve realised that there are, surprisingly, a lot of parallels between running and a day at the office.
Tag archives: advertising
Jupiter Cape Town’s year for living dangerously
At the end of last year, the bad news just kept coming for The Jupiter Drawing Room (Cape Town). At the start of December 2011, the agency was informed that a two-month termination clause had kicked in on its biggest account – that of Woolworths – which it had held for five years.
Mike Barnwell says agency language should change
Mike Barnwell, the recently appointed ECD at Draftfcb Cape Town, wants agency language focused on compartmentalising the communications trade to go. Instead of below-, above- or even through-the-line thinking, he wants his agency to talk about strategically sound solutions instead.
Letter from NY: How ad schools are losing our industry’s talented thinkers
by Matthew Bull (@StixBull) Our industry is losing talented thinkers. An open letter.
Old friends, young talent at new agency
Young talent from disadvantaged backgrounds, given a hand up and gaining real commercial experience so as to make them attractive in a competitive job market. This is the aim of three old(er) hands in advertising with a new commercial venture, Old Friends Young Talent (OFyt), that hopes to help transform the ad industry from the bottom up.
Pasting for BOZZA
Shani Judes, a Cape Town based art agent/curator has recently been slipping through borders. Traversing the entire country, pasting portraits all over Azania’s most renowned townships. If Shani were a street artist, I reckon she’d be king. But the nationwide campaign wasn’t a quest to get her name up. It was a guerrilla ad campaign for a new creative platform called BOZZA, a cellphone app that enables artists to create a profile, showcase their work and network with other creatives.
Design Indaba 2012: John Bielenberg is wrong (and right about it)
It seems like graphic designer John Bielenberg will not be defined solely by his creative credentials. And there are plenty of those, including arms-full of awards, exhibitions, honorary degrees and fellowships.
Cell C has put its through-the-line and digital advertising up for pitch
Cell C has put its through-the-line and digital advertising up for pitch
Framing the alcohol advertising regulation debate
The advertising and media industries are bracing for stricter government regulation of alcohol advertising. It is an incredibly complex and global issue, so here is a framework to help contextualise what is actually going on.
Tablets leaking ad dollars to mobile from ‘Net – BuzzCity CEO
BuzzCity is a global mobile advertising network focused on emerging markets. In Africa this Singapore-based company, in which media giant Naspers owns a stake, does substantial business in South Africa (where it also has a sales office), Kenya, Nigeria and Ghana. It also sees significant growth in mobile traffic in African markets north of the Sahara.