by Alistair Mokoena (@AlistairMokoena) All you ad execs who are 50 years and older, please stand up so I may come to you for wise counsel?! One of the things that strikes one when one joins the advertising industry is that it is full of young people, as well as a preponderance of women, just like a pride of lions.
Tag archives: ad industry
Charl Thom on the role of industry awards
by Charl Thom. Enough has probably been said about media accreditation for the Loerie awards over the last couple of weeks.
Framing the alcohol advertising regulation debate
The advertising and media industries are bracing for stricter government regulation of alcohol advertising. It is an incredibly complex and global issue, so here is a framework to help contextualise what is actually going on.
This case is cold. Very cold.
Future Publishing has launched case. (the full stop is part of the title folks). <- this is ours It's tagged 'the business of creativity.'<- also ours Mike Schalit seems to be the face of the business of creativity with which I can find no fault. <- yup
Rebranding the advertising industry
Consumers believe ad agencies should accept at least some responsibility for the current worldwide economic crisis and the credit crunch.