Jupiter Joburg wants ‘more skin in the game’

by Kim Penstone. It shouldn’t come as a surprise to hear Jupiter Joburg’s Alison Deeb describe the current state of affairs at the agency, post the soul-destroying loss of the Edcon account in March this year, as “very exciting”.

Liezl-Mari van Rensburg new ECD at 60 layers of cake

Liezl-Mari van Rensburg has joined 60 layers of cake as new Executive Creative Director (ECD) and will also become a partner in the business. Van Rensburg is best known for her work at Joe Public, where she served as Creative Director (CD) at Joe Public Cape Town between 2004-2006 and then as CD and a member of its board after the merger of the Cape Town and Joburg offices between 2006 and 2008.

Ad award success no longer sole arbiter of agency and industry respect

The 2011 Loerie Awards are done and dusted (no pun intended), with Cape Town agencies grabbing three of the top five (first, third and fifth) spots on the official overall ranking table. Two of the three Grands Prix were awarded to Cape-based agencies.

Haas Das & Bennie Boekwurm star in latest Pendoring poster campaign

For the latest campaign that promotes Pendoring, South Africa’s Afrikaans language advertising award, agency Joe Public uses well known Afrikaans characters to illustrate what could happen if the language continues to be neglected. The pay-off line reads: ‘Moenie die taal afskeep nie’ (Don’t neglect the language) and the call to action reads: ‘Skep in Afrikaans en keer dat ons mooiste taal sy glans verloor’ (Create in Afrikaans and prevent our most beautiful language from losing its lustre).”

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