Ad of the Week: Through the virtual looking glass

by Oresti Patricios (@orestaki) Augmented reality (AR) is hardly a new concept – it’s been tried before and often the results have been gimmicky. But I think Appletiser’s AR “Appletiser Collectables” campaign for the “Months of Love” really works, for various reasons.

Ad of the Week: Flights of imagination

by Oresti Patricios (@orestaki) This week, prepare to have a good belly laugh, thanks to the new campaign created for Student Flights by the specialist travel company’s advertising partners, TBWA\Hunt\Lascaris Johannesburg.

Ad of the Week: Airbrushed into nothingness

by Oresti Patricios (@orestaki) The Mail & Guardian weekly newspaper is well known for its oppositional stance in South African politics, and once again has made its position clear with its latest print campaign, “Freedom is Knowing”, prepared by TBWA\Hunt\Lascaris Johannesburg.

SA wins Design, Press & Radio Lions, takes first gold #canneslions

The Design, Press, Radio and Cyber Lions category winners have been announced at the annual Cannes Lions International Festival of Creativity.

Ad award success no longer sole arbiter of agency and industry respect

The 2011 Loerie Awards are done and dusted (no pun intended), with Cape Town agencies grabbing three of the top five (first, third and fifth) spots on the official overall ranking table. Two of the three Grands Prix were awarded to Cape-based agencies.

Loerie 2011 Official Rankings

Loerie 2011 Rankings

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