by Herman Manson. Cape Town is gearing up to host one of the world’s premier design conferences – the 2012 Design Indaba. DI regular and Pentagram partner Michael Bierut will MC this year’s, event alongside Michelle Constant and Khaya Dlanga.
Tag archives: charl thom
Pitching Shouldn’t Be Speed Dating
by Charl Thom. Being appointed as the agency of record for a brand can be a process taking place in various guises
The agency as an idea incubator
At the recent memorial and tribute to Steve Jobs, Jonathan Ive, Chief Designer of Apple, had the following to say about ideas: “Steve treated the process of creativity with a rare and wonderful reverence. You see I think he, better than anyone, understood that while ideas ultimately can be so powerful, they begin as fragile, barely formed thoughts. So easily missed. So easily compromised. So easily just squished.”
Matthew Bull, Andrew Whitehouse launch NY shop
Matthew Bull, former chief creative officer of Lowe & Partners (an Interpublic Group company) and founder of South African agency Lowe Bull, has teamed up with Andrew Whitehouse, executive creative director at FoxP2, to launch a New-York-based agency, The Bull-White House, which will be a sister agency to South Africa’s FoxP2.
Breaking now: Matthew Bull talks about the new NY shop he is launching with Andrew Whitehouse
Breaking news: Matthew Bull, former chief creative officer of Lowe & Partners (an Interpublic Group company) and founder of SA agency Lowe Bull, has teamed up with Andrew Whitehouse, Executive Creative Director at FoxP2, to launch a New York based ad shop, the Bull Whitehouse. The agency will be a sister agency to South Africa’s FoxP2.
Free your agency from fear
It’s the secret ingredient. It’s what, when all the other fundamentals are in place, will make the difference between success and failure, between being good and being great. If you currently have it, keep it that way, if you don’t, do what it takes to get it.
I’m talking about the liberation of your employees, your clients and your business, from fear. This is probably the single most important message I took away from my recent visit to the 58th Cannes Festival of Creativity. It also confirms what I have long believed to be the single biggest factor in creating great work in an advertising agency (or any other business for that matter).
Finding Cape Town’s Design Voice
Can Cape Town become to Johannesburg what Austin is to Dallas, Barcelona is to Madrid or San Francisco is to LosbAngeles – not as big, not as industrial but certainly more creative, entrepreneurial and tech-centric? Gavin Levinsohn, CEO of Ogilvy Cape Town asks the question, but already it seems rhetorical.
What 1984 means to 2011
The Super Bowl commercial break. The most coveted and expensive piece of television media real estate on the planet. This is a broadcast that reaches more than 90 million people, and 30 seconds of advertising time will set you back around US $3 million, or R22 million.
The evolution of FoxP2
You and two mates decide to go it alone and launch your own ad agency. You need to come up with a name. Simple. Hit Google and type in ‘creativity.’ Whoa, information overload, but as you wade through the entries something about a creativity gene catches your eye. It’s called FoxP2.