by Martin MacGregor: Understanding “Super Bowl moments” and what will work when advertising during them, has now become key.
Tag archives: superbowl
What 1984 means to 2011
The Super Bowl commercial break. The most coveted and expensive piece of television media real estate on the planet. This is a broadcast that reaches more than 90 million people, and 30 seconds of advertising time will set you back around US $3 million, or R22 million.