This innovative ad was created for Steers by King James. Mocked up to look like a Heat magazine paparazzi shot the agency signed up the model who has been the star of KFC’s long running local ad campaign (her contract expired opening the gap for King James). The KFC model was ‘busted’ walking out of a Steers joint with a Steers burger in hand.
Tag archives: ads
King James gets Unconventional
Taking an ad agency into media ownership might sound odd to many executives but Alistair King from King James explains it was born from a personal and professional need not to come stuck in a single medium and from frustration with the general state of the ad industry.
Brainy ads for top magazines in US
The New York Times just ran a story on advertising produced by “for thoughtful readers” like The Economist, The Atlantic and The New Yorker. Firstly, don’t you just love the industry positioning, a magazine for thoughtful readers?
Africanising the Nike Dunk
For the South African launch of the Nike Dunk Mick & Nick asked six graffiti artists each to spray-paint a taxi using the Nike Dunk colours.
“Do no evil” Google fails own mantra
Google’s famous company mantra “Do No Evil” is being called into question in a complaint filed at the Competition Commission by a South African digital marketing agency called Entelligence.
Galleries of SA vanity plates
Wired ran a cool little story on a gallery of nerdy vanity plates. The gallery was put together by Royal Pingdom and ranged from OPN SRC (Open Source) to GEEK AFK (Geek Away From Keyboard). A quick Google found several SA sites tracking South African vanity plates.
Johannesburg Philharmonic Orchestra says feel something real
This poster campaign done pro bono by Lowe Bull art director Juliet Honey urges people to one again ‘feel something’ in a world of pop and plastic. “The symphony however, is very real – real music played by real people, in real time,” says Honey.
Middle of the road Sasol risks arty ire*
Does Sasol want to position itself as a patron of the arts as long as it is art it likes or does nothing that challenges or comments on society? One wonders, are we culturally richer for this type of patronage, or poorer?