Colgate Junior Ads by agency Y&R. The play is on giving kids brighter smiles!
Tag archives: marketing
Don’t expect to make Facebook millions
The fast-breaking storm of social networking has left marketers flailing about for shelter, a path to the calm in the eye of the storm, or at least a way to harness the energy in the turmoil. Some are turning to self-appointed experts, and some try to learn it as they go along. Somewhere in between comes a new guide to ‘Facebook Marketing’, with an umbrella of a sub-title that goes ‘Leverage Social Media to Grow Your Business’. Does it live up to its promises? Arthur Goldstuck tests it against the social weather.
Traditional star lore of Africa
MarkLives recently stumbled across a website documenting some of the traditional star lore of Africa and thought how wonderful it was to have an essentially oral history collected and made available online to all South Africans. Mark believes it is important for marketers to know local history and mythology and that these can serve as inspiration in the creative process.
Brendan Jack talks to Alistair Duff of McCann San Francisco
Brandon Jack talks to Alistair Duff, newly appointed senior vice president – group planning director for McCann San Francisco (California), on advertising and other funny topics. More podcasts at http://www.brendanjack.com/
Martin Lindstrom, Buy-ology Symposium
The Buy-ology Symposium explores why everything we believe about why we buy is wrong. Product placement is off track, sex doesn’t sell and the TV commercial is dead in the water. So what’s next for marketing? Find out! Book now and mention MarkLives to receive a R2000 discount on your booking. 09 March 2009, Gallagher …
Speakerbox rocking design
Speakerbox is an online music community that focuses primarily on South African music, music culture and live events. The look and feel of the identity is young, energetic and visually current, using a fair amount of hand done illustration with a limited colour palette to establish an overall brand consistency. From match boxes, t-shirts and skate boards to the website – Code made sure they designed one cool brand image.
New frontiers of identity
The emerging market is changing the way brand identities are forged.
Bye bye Macworld
The New York Times reports the demise of Macword as we know it. Macworld is the annual trade show and showcase for Mac fanatics. It seems Apple has withdrawn its participation in the event from next yea
A clean start for 2009
Part seasons’ greetings, part introduction to their new website, this creative message from Off The Shelf Marketing caught Marks’ attention with if foamed up map of Africa and wishes for a clean start in 2009.
Bollocks to alcohol advertising
A press release from The Association for Communication and Advertising (ACA) crossed my desk this week. “ACA is busy standing up and making its mark on behalf of the entire advertising profession, as Government has proposed a ban on all advertising depicting alcoholic products,” it reads.