New Media has taken ownership of VISI, one of South Africa’s most iconic magazine brands, from Media24. The news was broken to staff earlier this morning. New Media, a content marketing firm, has been publishing the title behalf of Media24 for the past 14 years.
Category archives: Media
Magazine covers we love – Cape Town & Paris just got hotter
It just so happens that all my favourite International covers for this week has a very strong ‘black & white’ look and feel to them. Maybe simple, basic and clean is still the most effective?
Mobile device brands that are gaining in Africa
By targeting specific market segments, rival phone makers are taking on the seemingly unstoppable Samsung and Apple.
Press freedom, the commission and you
How wonderful that, in South Africa’s high-volume politics, the chance to step back from the abyss still presents itself.
Mobile games – the next big thing (expect 71% of South African cellphone users to be playing them)
The classic arcade games are making a comeback – on smartphones. We unpack the new era in gaming.
Magazine covers we love: All boxed in
National Geographic is famous for a lot of things, but one aspect of NG stands out as a trademark symbol, the thick yellow border. It’s recognized everywhere and distinguishes this publication from most others.
Capitec’s 6 P’s of marketing
Building a bank brand on straight talk turned a micro-lender with banking ambitions into South Africa’s fastest growing retail bank. Herman Manson finds out how.
Freelance goes ‘e’
Last month’s arrival of the global freelance portal Elance in South Africa was inevitable; it already has a deep virtual presence.
BA’s High Life comes to South Africa
High Life, the much applauded inflight magazine of British Airways, is getting a localised edition for BA-operated Comair. The new magazine replaces Horizons – Comair’s previous inflight title, published by Media24.
Live from SA – the youth have their say
Live SA is a new youth publication published out of Cape Town. There’s the usual stuff on love, YouTube, being brave and following your heart, should you get that body piercing, music, freedom and fashion – and then maybe the less usual stuff, about falling out of the closet aged 16, what to do when your countrymen’s infamous xenophobia breaks down the lives of friends, of falling in love with gangster boys and having Miss Khayelitsha pose in front of the backend of a construction truck…