by Herman Manson (@marklives) Acceleration Media, a pioneering South African digital business that lost its way — thanks to brand confusion, a temporary leadership vacuum and shareholders issues — has been given by new shareholder Amorphous a new name (25AM), CEO (Andre Steenekamp) and, hopefully, purpose.
Category archives: Adland
Publicis, Omnicom divorced
Publicis Groupe and Omnicom have announced that they have terminated their proposed merger by mutual agreement, “in view of difficulties in completing the transaction within a reasonable timeframe.”
The Ad Contrarian: Omnicom and Publicis
by Bob Hoffman (@adcontrarian) It looks like the honeymoon between Omnicom and Publicis seems to be in trouble before we even get to the foreplay.
Rob Stokes on selling Quirk to WPP
by Herman Manson (@marklives) Quirk will retain its operational independence and current management, says agency founder and CEO, Rob Stokes, even after the conclusion of a deal with WPP, which will see the global communications group take a controlling interest in the digital agency. The deal is still subject to regulatory approval.
Bester Burke Slingers calls it a day
by Herman Manson (@marklives) Cape Town-based Bester Burke Slingers is closing its doors at the end of July 2014. Bryan Slingers, chairman of The Bester Burke Slingers Group, has confirmed that the partners in the business will close the company, rather than try and sell it.
As agency goes bust, Shoprite asks Ninety9Cents to curate account
by Herman Manson (@marklives) Shoprite’s ad agency has gone into liquidation, the retailer has confirmed. Shoprite Checkers marketing director, Neil Schreuder, says that the liquidation of Shoprite’s advertising agency, Salient, has had no impact upon the business operations of the company.
Indy Ad Exec: The next generation is “un-advertising”
by Tom Fels (@thomasfels) In the spirit of ‘un-advertising’, your next piece of communication could be (or should be) a game, stunt, product placement, TV series or endorsement, rather than a print ad or standard TV execution. Old ways of thinking evoke old responses.
Heroes & Zeros: Coca-Cola & Tall Horse — Andy Rice’s best & worst ads of the week
Sizakele Marutlulle is standing in for Andy Rice (@ricecommaandy) this week. She talks about her best (Coca-Cola #rainbownation) and worst (Tall Horse) adverts of the week with Jenny Crwys-Williams during The Ad Feature on Talk Radio 702.
AdForum Worldwide Summit: An agency called Africa in Brazil
by Johanna McDowell (@jomcdowell) Sao Paulo: Day 3 of the 2014 AdForum Worldwide Summit.
AdForum Worldwide Summit: Emerging advertising for emerging markets
by Johanna McDowell (@jomcdowell) Sao Paulo: Day 2 of the 2014 AdForum Worldwide Summit started at R/GA – one of the leading “pure play” digital agencies in the world and, as always, ahead of the curve. R/GA never disappoints us – and their presence in Brazil and Argentina is already formidable with more than 83 people in the Sao Paulo office and 102 in Buenos Aires.