by Johanna McDowell (@jomcdowell) Sao Paulo: Day 3 of the 2014 AdForum Worldwide Summit.
Tag archives: brazil
Developing markets grabbing bigger share of global ad expenditure
New research by ZenithOptimedia shows that developing markets, including South Africa, are quickly expanding their share of global ad revenue and remain key drivers of global ad revenue growth. In its Advertising Expenditure Forecast report, updated on a quarterly basis, ZenithOptimedia says developing markets will increase their share of global ad expenditure from 30.9% in 2010 to 35.1% in 2013.
Subversive, tongue-in cheek t-shirt range from IF THE TSHIRT FITS WEAR IT
Subversive, tongue-in cheek t-shirt range from IF THE TSHIRT FITS WEAR IT