New Media has taken ownership of VISI, one of South Africa’s most iconic magazine brands, from Media24. The news was broken to staff earlier this morning. New Media, a content marketing firm, has been publishing the title behalf of Media24 for the past 14 years.
Category archives: Featured
Magazine covers we love – Cape Town & Paris just got hotter
It just so happens that all my favourite International covers for this week has a very strong ‘black & white’ look and feel to them. Maybe simple, basic and clean is still the most effective?
The rise of Machine
So there is this online media sales house right, small fry really, just one guy selling space on a website at a time when internet advertising was fairly undeveloped in the South African market. It’s not really even a sales house, more like a sales guy with a bit of ambition.
Mobile device brands that are gaining in Africa
By targeting specific market segments, rival phone makers are taking on the seemingly unstoppable Samsung and Apple.
Press freedom, the commission and you
How wonderful that, in South Africa’s high-volume politics, the chance to step back from the abyss still presents itself.
Rocket Internet enters SA market with Zando, numerous ecommerce plays
Zando, a new online fashion ecommerce play funded by Germany-based Rocket Internet, launched three months ago and is literally aiming to rocket through the online retail market to be in the same league like services such as Kalahari.net and Takelot.com.
EXCLUSIVE: Cell C drops King James, FoxP2 – retains Ogilvy
Cell C has decided to drop King James and FoxP2 as its advertising agencies.
Is there such a thing as too much bandwidth?
Is there such a thing as too much bandwidth? Yes, if you’re trying to sell yet another undersea cable connecting Africa.
140 BBDO finds new relevance, success
One year on and 140 BBDO, the agency formerly known as Net#work BBDO Cape Town, has found that its identity change and internal organisational behaviour shift is paying dividends. Of the three pitches it undertook in 2011, it won the two in which it was the incumbent and then scored one of the biggest accounts in Cape Town when it bagged the third in Metropolitan.
SA agencies take four Yellow Pencils
The 50th annual D&AD Awards has resulted in four Yellow Pencil wins for South African ad agencies.