Q5: Anne Githuku-Shongwe on a future sans stereotypes [interview]

by Carey Finn. This acclaimed speaker and social entrepreneur shares a few notes on women’s leadership, stereotypes and social innovation.

Q5: Kirsty Dugmore on evidence-based marketing [interview]

by Carey Finn. The chief growth officer at SugaSpice unpacks this concept for us, adding behavioural economics and neuromarketing to the mix.

Q5: Changing the words we use about Africa, with Mimi Kalinda [interview]

by Carey Finn. The group CEO and co-founder of the Africa Communications Media Group is passionate about African markets and the narratives in and around them.

Q5: Mandi Fine on striking a balance between science & art [interview]

by Carey Finn. The F/NE Group Global CEO speaks to us about the changing shape of marketing and communications — generally and in healthcare, her speciality.

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