by Charlie Mathews. #AfricaNoFilter’s Moky Makura speaks about the challenge of transforming how brands, marketers, the media and Africans themselves tell the land of the Sahara’s story.
Tag archives: marketing stereotypes
Q5: Anne Githuku-Shongwe on a future sans stereotypes [interview]
by Carey Finn. This acclaimed speaker and social entrepreneur shares a few notes on women’s leadership, stereotypes and social innovation.
Always Learning: Nike, Caster Semenya & gender identity
by Kirsten Dewar. Caster Semenya’s story is not only inspirational but holds profound lessons for marketers about women and marketing.
Q5: Sphelele Mjadu delves into Dove’s #ShowUs campaign [interview]
by Carey Finn. The Unilever Personal Care senior PR manager for Africa talks us through Dove’s groundbreaking Project #ShowUs.
#Campaigns: Reappropriating words of prejudice, paternalism
by MarkLives. This week we feature insight into PPS’s “Breaking the Stereotypes” campaign by Promise.
Headspace: Going beyond the millennial stereotype
by Tenielle Maris. Does this enormous and diverse group of people, spanning the globe, all have the same behavioural traits in common?
Tuned: When Jozi meets Soweto
by Thabang Leshilo (@Thabang_Leshilo) My birthplace is a melting pot of opportunities, a contrast between an enduring dream and the unapologetic realities of life. Yet, to a large degree, it is a city ignored by marketers and advertisers, who often deliver project stereotypes.