by MarkLives. Two Heroes, one Zero — DStv Premium, Straight Outta & UCT GSB — & a chat with Chiwetel Ejiofor, representing Chivas Regal “The Venture”.
How an agency walked away from its biggest client – and business as usual – so it could find itself again
Ogilvy Cape Town is making a tangible move towards integrating digital skills companywide and across traditional agency silos as ad spend continues its shift online. The agency has rolled out a comprehensive educational initiative with lecturer and digital strategist Dave Duarte, who joins the company to lead its Ogilvy Digital Marketing Academy (ODMA).