by Herman Manson. Today, we reveal which agency Cape Town’s ad execs consider the most digitally integrated in the city!
by Herman Manson. We interview Luca Gallarelli on what this Mondelēz Gum brand win means for Ogilvy & Mather Cape Town.
adidas creates it own game; Castrol launches the Vuvu-Lyza; and a new wave of colour from Canon — Cheryl Hunter’s weekly pick of all things new!
by MarkLives (@marklives) The Ad Feature team of Andy Rice, Sizakele Marutlulle and Jacob Moshokoa returns to hand out one Hero and two Zeros, as well as chat to Lowe Cape Town’s Kirk Gainsford about #GetMeTo21, the Grand Prix-winning campaign at the recent APEX Awards, celebrating effectiveness in advertising!
NEW YORK: The One Club has announced the winners for the 42nd annual One Show Awards. Seven South African agencies have taken home four Silver and six Bronze Pencils: TBWA\Hunt\Lascaris, Joe Public, M&C Saatchi Abel, Ogilvy & Mather Joburg, FCB South Africa, Grid and Ogilvy & Mather Cape Town.
by Oresti Patricios (@orestaki) The Christmas decorations are out in the malls, the newspapers are full of brochures and seasonal specials, and the promise of a well-earned break is just around the corner. With two weeks to go until Marklives.com closes shop for the holidays, it’s time to do a countdown of the #Top10 Best South African Ads for 2014.
by Oresti Patricios (@orestaki) These are technological innovations that boost our driving with added elements of safety and convenience. A while ago I featured an ad for Merc’s system that detected driver drowsiness — now it’s VW’s turn, with the brand’s ‘Side Assist’.
by Herman Manson (@marklives) Luca Gallarelli — who took over as MD of Ogilvy & Mather Cape Town in November 2013, following the departure of Gavin Levinsohn for Australia — believes there remains significant areas for growth and expansion at the agency, which employs 300 people and generates between R100–R120 million in annual revenue.
by Uno de Waal (@Unodewaal) Today’s Design Annotator features the best from 10and5 in the form of: Design Indaba Expo highlights and brand activations; the new Volkswagen Polo Vivo TVC “The Hit”; Native VML’s e-reader app, bookly; a TV licence ad; SA-born comic book artist Willem Samuel; Mirage magazine’s Henrik Purienne; more on Absa’s L’Atelier competition; and visual development artist Lorraine Alvarez Posen.
by Herman Manson (@marklives) Flames roared impressively, smoke spilled over the stage and kids screamed. I had just been reading their naively thankful tweets to their educational institutions, such as the AAA School of Advertising, expressing eternal gratitude for securing them seats IN THE FRONT ROW!! of the auditorium at The Loerie Awards, and I had been wondering what fate— and the ad industry — would have in store for them… Welcome to the biz, kiddos.
The ad industry gathered in Cape Town this past weekend, starting on Friday evening, 20 September 2013, with the Pendoring Awards [winners list] and continuing through Saturday and Sunday evenings with The Loerie Awards [Loeries 2013 — all winners], to celebrate and award its creative output of the past year.