by Oresti Patricios. kulula’s standout commercial comedy always raises chuckles, and its new TVC campaign — from McCann Johannesburg and Hammerhead TV — is alive with the laughs.
Tag archives: kulula
Shelf Life: King Price creates cyber insurance for SA
Tackling cybercrime with King Price; kulula, Red Cross Children’s Hospital launch kids’ radio; Chivas Regal partners with three SA luminaries — Cheryl Hunter’s weekly pick.
Shelf Life: Laduma Ngxokolo’s Mna Nam makes saving stylish
Sanlam collaborates with Laduma Ngxokolo, new look and feel for OUTsurance, and Kulula launches Flying 102 — Cheryl Hunter’s weekly pick!
EXCLUSIVE: kulula.com moves to McCann Worldgroup
by Herman Manson. McCann Worldgroup has won the kulula.com and MTbeds accounts.
The Real McCoy: Use your second chance properly
by Sean McCoy. In the journey of internal brand-building, the world is seldom perfect and, as hard as we try, it does go wrong from time to time.
The Real McCoy: Staying the course with internal branding
by Sean McCoy. Are internal branding and culture-building continuous or are they approached cyclically?
Ad Feature: How good does the top of the corporate ladder look?
by MarkLives (@marklives) The Ad Feature team of Andy Rice, Sizakele Marutlulle and Jacob Moshokoa returns to hand out one Hero and two Zeros, as well as chat to Lowe Cape Town’s Kirk Gainsford about #GetMeTo21, the Grand Prix-winning campaign at the recent APEX Awards, celebrating effectiveness in advertising!
Africa Style: Colouring outside the lines
by Masingita Mazibuko. Just like my soon-to-be six-year-old and her artwork, several brands have reaped the rewards of their custodians deliberately ‘colouring outside the lines’.
Brand experience: Why Kulula is shit
by Jarred Cinman. Here’s the simple one sentence reason: you have to earn the right to be cute.
The press muses amusingly
April 1 in the media world is a bit like casual day at school. Everybody pitches but no-one is really there. That’s because we are all browsing to ‘Net to see which scores got settled, who threw the best punch without anybody really realising that’s what it was, and who should we copy next year this time around.