by Oresti Patricios. The year is almost done but, before you get there, a standing ovation, please, for the three best advertising campaigns of the year!
by Oresti Patricios. It was a great year for TV ads but there were also mould-breaking experiential campaigns that illustrated once again how innovative South African agencies can be.
by Oresti Patricios. Which five ads have reaped the rewards, and top spots, in Marklives.com’s Ad of the Year countdown?
by Oresti Patricios. The judges’ votes are in — and here are the commercials we thought were the pick of the crop this year.
by Oresti Patricios. 2015 — what a brilliant year for innovative advertising! Here are my top three South African adverts for 2015.
by Oresti Patricios. Brand owners and advertising people of the great southern bit of Africa, roll up, roll up — it’s that time of the year again!
by Oresti Patricios (@orestaki) I’m a big fan of digital, social media and viral campaigns that work well. That’s why I’ve decided to award this year’s #AdoftheYear to a campaign that has already made a tremendous impact upon people’s lives, and promises to do more as it continues gathering momentum.
by Oresti Patricios (@orestaki) Emotion — that’s the one thing in common with the ads at the top of the pile for 2014’s #AdoftheYear. All of these entertain, but are remarkable because they connect to human feelings. So let’s continue with the countdown.
by Oresti Patricios (@orestaki) The Christmas decorations are out in the malls, the newspapers are full of brochures and seasonal specials, and the promise of a well-earned break is just around the corner. With two weeks to go until Marklives.com closes shop for the holidays, it’s time to do a countdown of the #Top10 Best South African Ads for 2014.
by Oresti Patricios (@orestaki) [2nd 5 of 10] And the winner is… Here is the second half of my entirely subjective countdown of the best of the Best Ads of 2013. It was a good year, so everyone’s a winner (as they say).