The Association of Communications and Advertising (ACA), the self-regulatory body of the South African advertising and communications sector, has imposed severe penalties on MetropolitanRepublic following its disqualification from the Loeries 2013. This includes the suspension, with immediate effect, of its membership of the ACA for a period of twelve months.
Tag archives: ACA
The rise of “independent pitch consultants” and how to deal with them
by Odette van der Haar. A lack of knowledge, experience and understanding of the business of advertising and communications, as well as how agency partners function complicates tender and pitch processes and has created the need for assistance from “independent consultants”.
Tenders and Pitches – a Guide for Marketers & Agencies
by Odette van der Haar. It is no secret that tenders and pitches are an integral part of the advertising and communications profession.
Wayne Naidoo leaves Lowe + Partners, ACA
Wayne Naidoo has resigned as Group CEO of Lowe + Partners SA. Naidoo has been with the agency for close to fifteen years and helped oversee its rebranding from Lowe Bull to Lowe + Partners SA earlier this year. No firm date has been said for his departure but Naidoo says it will be sooner rather than later.
Framing the alcohol advertising regulation debate
The advertising and media industries are bracing for stricter government regulation of alcohol advertising. It is an incredibly complex and global issue, so here is a framework to help contextualise what is actually going on.
DDB/Draftfcb furore highlights industry confidentiality issues
A sparring match between Vodacom and Cell C has upended the advertising industry and lead to heated debate on whether or not it’s possible for agencies to effectively protect confidential client information.
Wayne Naidoo elected as ACA chair
Wayne Naidoo (CEO of Lowe Bull) has been appointed the new chairperson of the Association for Communication and Advertising of South Africa (ACA) in place of Reinher Behrens. Two vice chairs were re-elected, namely Mike Gendel and Boniswa Pezisa, while Nina Morris took the third spot vacated by the election of Naidoo. Naidoo will chair his first official ACA meeting in the new year.