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#TheFutureByDesign: The young ones

a #TheFutureByDesign interview. Just how much do we know about SA’s youth market, who they are, and where they are going? Andrew Miller weighs in.

Beyond Borders: Africa’s most attractive retail/FMCG markets

Breaking down the ARDI top 15. A.T Kearney report (Consultancy.uk.): “The 15 most attractive retail / FMCG markets in Africa”

by Craig Page-Lee. Let’s watch and see how the more-structured and formal retail sector evolves in Africa and what this means for informal traders.

The Real McCoy: How about people skills?

3d Imagen, Background Concept Wordcloud Illustration Of People Skills by David Castillo Dominici courtesy of FreeDigitalPhotos.net cropped 3

by Sean McCoy. An obvious, oft-neglected principle is that outstanding service levels are best achieved through committed people with great people skills.

Charl Bassil wants agency partners, not suppliers

by Herman Manson. In 1994, Pernod Ricard South Africa was a one-brand business. Today, the range is extensive.

#TheFutureByDesign: The future of public relations

Media on Whiteboard by patpitchaya courtest of FreeDigitalPhotos.net

by Rachel Irvine. PR is heading into a crisis, and it’s not the economy — it’s the sorry state of tertiary institutions.

Brand Culture: If degrees were as ubiquitous as phones #feesmustfall

by DK Badenhorst. Governments are brands, too. But they are peculiar brands. And, as with products, not buying again is not your only option.

Talk Africa: Impactful CSI brand communications in Ghana

by Remon Geyser. A recent highly impactful campaign in the Ghanaian social media space is not from one of the ‘usual suspects’; it’s a charity-driven one.