Watch Section • Page 34 of 92 •

Ad of the Week: Vodacom gives voice to the youth

by Oresti Patricios. Vodacom, Ogilvy Team Red and Dan Mace of Egg Films provide a voice for the youth that’s not just for Youth Month.

by Martin MacGregor. Any media strategy’s goal should be to put the advertising message into context so that it is fully understood.

Art of Living from Russell Hobbs; CareerSteezy TV for SA campuses; and Mbongiworks, Rajah Spice in One Pot — Cheryl Hunter’s weekly picks!

by Paulo Dias. Mid-2017 is a good checkpoint to pause and see what is happening in radio internationally and examine what we may learn.

by Oresti Patricios. FNB’s latest TV commercial tells the story that the whole of South Africa needs to hear right now.

by Christo van der Westhuizen. The recycling of true stories in postmodern marketing theory and praxis.

by Oresti Patricios. You won’t find a sweeter, more-endearing Father’s Day campaign than the spots created by Woolworths’ own in-house agency.

by Veli Ngubane. Not afraid to speak her mind, Kangulu Musaba believes in using her digital expertise to empower and nurture young black talent.

by Mark Tungate. The creative directors of Fuel Lisboa are applying the rules of the golden age of Portuguese advertising to the digital era.

by Oresti Patricios. Ogilvy Joburg brings storytelling alive in a KFC campaign that uses tech to revisit and refresh traditions of yesteryear.