by Charlie Stewart. Amazon Spark takes products that are available from the retail giant, blending them with an Instagram-style feed.
Category archives: Clicks ’n Tricks – Charlie Stewart
Clicks n Tricks: Social advertising — brands to kill golden goose?
by Charlie Stewart. American market research company, Forrester, has increased its forecasts for social adspend in the coming years.
Clicks ’n Tricks: Bots, the sinners & saints of advertising
by Charlie Stewart. P&G’s decision to pull digital ad spend was based on concerns that its ads were being clicked on by bots.
Clicks ’n Tricks: Google’s ad-blocking Catch 22
by Charlie Stewart. Early in June 2017, Google came out with a double-think announcement that would have made George Orwell proud.
Clicks ’n Tricks: Taking digital to the dark side
by Charlie Stewart. How many of us digital marketers have heard of, or are actively engaging with, dark social?
Clicks ’n Tricks: Burger King’s ad not ok with Google
by Charlie Stewart. The latest Burger King advert for the Connected Whopper is one of the more-innovative campaigns of the year-to-date.
Clicks ’n Tricks: YouTube ad controversy doesn’t quite add up
by Charlie Stewart. Mostly, programmatic, AI and ML work, and we hear little about them. But god forbid the machine goes wrong.
Clicks ’n Tricks: A brand aid for the prevention of STDs
by Charlie Stewart. It’s only March and already we’ve seen some staggeringly cringeworthy uses of social media by corporates.
Clicks ’n Tricks: What may brands learn from the fake news debacle?
by Charlie Stewart. While widely associated with politics, the spread of fake news has profound implications for brands.
Clicks ’n Tricks: The mobile imperative for 2017
by Charlie Stewart. Few of us need a crystal ball to forecast that mobile will account for an even larger portion of SA website visits during 2017.