by Charlie Stewart. There is a growing concern about the power of influencers.
Tag archives: social media advertising
Clicks n Tricks: Social advertising — brands to kill golden goose?
by Charlie Stewart. American market research company, Forrester, has increased its forecasts for social adspend in the coming years.
On My Mind: Smarter investment in social media advertising
by Jerry Mpufane. When executed correctly, paid-for social media campaigns undoubtedly carry value for brands.