The fast-breaking storm of social networking has left marketers flailing about for shelter, a path to the calm in the eye of the storm, or at least a way to harness the energy in the turmoil. Some are turning to self-appointed experts, and some try to learn it as they go along. Somewhere in between comes a new guide to ‘Facebook Marketing’, with an umbrella of a sub-title that goes ‘Leverage Social Media to Grow Your Business’. Does it live up to its promises? Arthur Goldstuck tests it against the social weather.
Author archives: Herman Manson
Sneakers with sole
For our final update of the work of Sindiso Nyoni we picked a commercial project for Sportscene sneakers. Sindiso did the character design which comprised illustrations for sneaker box packaging.
Client: Lowebull (Cape Town)
Second ANC TV ad released
Together with advertising agency Ogilvy Johannesburg, the ANC has produced four commercials (view the first one here) that talk to the positive changes ordinary South Africans have experienced since 1994, while acknowledging “there is much more to be done”. Once again Nelson Mandela is prominently mentioned at the beginning of the ad followed by a message from Zuma at the end.
It is sad no one truly knows a nation …until one has been inside its jails!
Only two more updates left on MarkLives.com of the stunning work of Zimbabwean born illustrator Sindiso Nyoni. He currently works at Amicollective. Today: a poster series for Constitution Hill, South Africa. The posters are based on historical political prisoners held at the old fort prison complex which now houses South Africa’s Constitutional Court.
Create Withtank
Withtank.com is a very cool South African start-up with a remarkable sitebuilding tool offering entrepreneurs and creatively inclined web users a way to get a website without much of the costs usually associated with doing so. Alan Alston, one of the founders, chatted with Mark about his dream to keep the Web simple and easy, how it’s maxing out his credit card and what cool features and partners he plans adding in the near future.
To kill a country 101 (howzit Bob)
Zimbabwean born illustrator and activist Sindiso Nyoni created this Free Zim activist graffiti tag, with accompanying posters addressing the suppressed state Zimbabwe is in under the continued dictatorial rule of Robert Mugabe. He currently works at Amicollective – an outfit known for grabbing the hottest talent off the market and living up to its reputation (as is obvious).
Kaka gets styled the Africa way
adidas, the official FIFA partner of more than 35 years, is currently running the Kopanya creative campaign for the Confederations Cup 2009. The name derives from the Sesotho word meaning join together, which marries well with the adidas philosophy of Together We Are Strong…
Xenophobia posters: A ghost that is what I am
This self portrait poster series on the theme of xenophobia, based on the words of Mexican director and screenplay writer, Guillermo Del Torro, was created by Sindiso Nyoni, a Zimbabwean designer/ illustrator.
Kwerekwere the new Kaffir*
This Anti Xenophobia activist poster campaign by Sindiso Nyoni are based on the Universal Declaration of Human Rights articles, and address the xenophobic attacks of May/ June 2008 in South Africa.
There is nothing more annoying than having your head used as a napkin by your elders
There is nothing more annoying than having your head used as a napkin by your elders. Ogilvy Johannesburg tapped into the idiosyncrasy of this local tradition to devise a quirky ad to promote KFC’s Streetwise 2 meal.