by MarkLives. Euromonitor’s 10 Global Consumer Trends for 2019 and WARC’s Marketer’s Toolkit 2019 — our weekly wrap of the latest market and consumer research.
Tag archives: whyfive
Market Research Wrap: The Netflix effect on the battle for eyeballs
How big is Netflix; online purchasers seek mother tongue; and introducing The Eardley Analysis — the MarkLives weekly wrap of the latest market and consumer research.
Market Research Wrap: Online retail trends in Africa
Top trends that will continue to shape online retail in Africa, and crypto- or cryptic-currency — Cheryl Hunter’s weekly wrap of the latest market and consumer research.
Market Research Wrap: Media Inflation Watch reveals declining exposure
Media Inflation Watch Q2 2018 released; the rise and rise of Uber SA; and sorghum beer category saturated — Cheryl Hunter’s weekly wrap of the latest market and consumer research.
Market Research Wrap: Youth fear for their financial future
SA youth worries; online grocery sales surge; and media allocation benchmarks — Cheryl Hunter’s weekly wrap of the latest market and consumer research.
EXCLUSIVE: New start-up agency Area 213 buying into ecommerce plays
by Herman Manson (@marklives) Be ready for a host of new start-up agencies in the South African market, says Ben Wren, co-founder of one of the newest, Area 213. According to him, the market opens up every couple of years as the local market goes through a period of acquisitions by global networks.
BrandMapp steps into market research breach
by Herman Manson (@marklives) WhyFive, the market research firm launched by Stuart Lowe, the former MD of media house Ramsay Media, is stepping up its market presence as the sector is faced by uncertainty about the future of AMPS.
When Stuart Lowe asked Why? five times
by Herman Manson. Stuart Lowe, the former MD of media house Ramsay Media, sits in his newly furbished home office and proudly shows off the first report of his new research venture, WhyFive.