by Uno de Waal (@Unodewaal) This week’s Design Annotator includes: World Design Capital 2014 via Instagram, Yenza — Make It, 365 Postcards for Ants, Better Living Challenge, Plascon Design Awards, Guild Design Fair, Anthony Bila, Daniel Ting Chong, Machine’s second birthday, MTN’s “We’re Guilty” and Tuffy’s sweet makeover.
Tag archives: mtn
Hilarious response from Cell C to MTN’s “We’re Guilty”
Cell C has responded to MTN’s open letter that was published in the Sunday Times this past weekend.
Design Annotator: Design Indaba wrap-ups, hackathons & floral installations
by Uno de Waal (@Unodewaal) This week on Design Annotator we’ve rounded up: Design Indaba field notes; Absa’s Make Think Become Did initiative; MTN’s Seed It campaign; XooXity hackathon; last year’s Absa L’Atelier competition winners; Marissa Pretorius of Cape Town-based florist, OPUS; illustrator Jaco Haasbroek; Stefanus Nel’s Blink Project; and multi-talented artist Nardstar*.
Smart Africa TV: Afrinolly’s big MTN deal
by Russell Southwood (@BalancingActAfr) Chike Maduegbuna of Afrinolly talks to us about his latest deal with MTN to put the Afrinolly platform out in all its territories; its strategy to widen its distribution; and the short film competition it is running.
Industry reacts to MetropolitanRepublic Loeries scam ad scandal
As news broke late Friday that MetropolitanRepublic has been stripped of all its Loeries wins @marklives started retweeting industry reaction on our Twitter feed. We have reprinted some of those retweets here.
What MetroR, MTN should know about education in Uganda
by Anton Crone (@antoncrone) The advertising industry is full of well-educated, extremely talented people, but it is driven blind by awards and the creative egos that chase them. Awards are vital; they raise the bar. But with the brains that the industry has, far more concerted effort could be put into making a positive difference.
Ad of the Week with Oresti Patricios – the cellphone wars
by Oresti Patricios. Cell-C’s latest campaign is being flighted with numbing regularity on SABC and e-TV, promoting the concept of switching networks, while keeping your number.
Brand Journeys: MWeb – not quite ‘just like that’
For many people MWEB is still the big black box, which it launched in 1997, the same year the business was established by MIH Limited (a Naspers company). The big black box, in case you don’t get it, was a box, and black, and offered wary South Africans everything they needed to connect to the Internet via dial-up modem, with the payoff line “Just like that” (I still hear the finger snap in the background).
The commercial Internet was new, exciting, and big business was getting in on the act. The first dot com bubble had yet to burst and MWEB was spending large swathes of money buying up rival ISPs before its 1998 listing on the JSE.
Today it is a friendly consumer brand wholly owned by Naspers. Its pay-off line has changed to Connect & You Can to reflect the growing acceptance and integration of the Internet into daily lives. It serves a user base of over 300 000 subscribers (which is not that much higher than figures available for 2005 – although it has had success in converting many of those to ADSL) of whom more than 200 000 sits on ADSL. They consume 4.5 petabytes (4,500,000,000,000,000 bytes) of bandwidth per month.
Jupiter Joburg wants ‘more skin in the game’
by Kim Penstone. It shouldn’t come as a surprise to hear Jupiter Joburg’s Alison Deeb describe the current state of affairs at the agency, post the soul-destroying loss of the Edcon account in March this year, as “very exciting”.
Will HTC slay the market-share monster?
Almost every new major smartphone announcement comes with an element of groundbreaking change. Every groundbreaking change is heralded as the next big thing, until the next next-big-thing arrives the following day. Or until the next big thing turns out to the last big novelty.