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#BrandFocus: Vodacom’s Mokgwatsane on 2019’s macrotrends

by Sabrina Forbes. There are three macrotrends facing the market globally and locally, believes Abey Mokgwatsane, Vodacom head of brand.

by Marguerite Coetzee. The time into which a generation is born shapes the way that they view the world, and the impact they make on the world.

by MarkLives. On 10 March 2019, Carte Blanche broadcast a story on Brand SA’s previous contract with its then digital marketing agency, Avatar.

by Shane de Lange. David Carson has been a key figure within graphic design, which is why the recent release of Nuwork.collage001 is so significant.

by Sabrina Forbes. “We’re selling to ourselves. I am the demographic,” says Buyi Mafoko, Leratadima MD and co-founder.

by Herman Manson. Today we reveal which ad agencies were most admired by their peers in SA during 2018!

by Charlie Stewart. There is a growing concern about the power of influencers.

by Carey Finn. Why the new signature melody has industry cranking up the volume.

by Nomfundo Dukada. One thing that’s stood out for me is the heteronormativity of some Valentine’s Day campaign messaging.

by Julie Pughe-Parry. According to Prof Rumboll, the only way to overcome the double-edged nature of creativity is to embrace uncertainty.