Nando’s recently launched an internal brand campaign, called ‘Take a Stand Against Bland’, to inspire all employees (from the CEO down) “to deliver on the brand promise”. So far 5000 pairs of Nando’s takkies has been distributed.
King James created this incredibly funny ad for fast food chain Steers. It also created a site called www.burptennis.co.za as part of the campaign. For the YouTube original featuring two geeks who laugh more often than they burp go here.
This ad was created by Grey South Africa for the Apartheid Museum. The copy reads; “During Apartheid eighteen million people were forced to live on only thirteen percent of South Africa’s land. 4.5 million were given 87%.”
Lowe Bull created an innovative campaign for Food and Trees for Africa (FTFA) – a NGO greening organisation. The agency created a range of large stickers which aimed to encourage people to plant trees and attached these to the wooden products sold in hardware stores and nurseries.
When Nando’s entered its Nando’s Worldwide Art Initiative, which supports local artists whose work beautifies Nando’s stationery, offices and restaurants, into the BASA awards it and agency Cross Colours decided to turn the entry into an artwork in itself. The annual BASA Awards recognises corporate support for the arts.
As part of the new campaign BBDO Cape Town transformed the beautiful Killarney golf course with a full sized soccer field between the hole and the clubhouse.
oe Public created this great TV spot for Spier. It positions the brand as one that ‘embraces art as a way of life.’
At the recently held Pendoring Awards Joe Public South Africa walked away with three Golds as well as the overall, highly sought after Prestige Award. Joe Public was awarded Gold for its ‘Jantjie’, ‘Naas’ and ‘Noot vir Noot’ Clover campaign in the newspaper category
This campaign for Tippex from The Jupiter Drawing Room poses the question “What if Tippex could work for every mistake we made?”
The web delivers what ad land seems to have forgotten by Mandy de Waal