by Sabrina Forbes. This is a story of enterprise in a time of political and economic transformation, and highlights how good, solid, quality work far outreaches a fancy name or group title.
Author archives: Simone Puterman
Young, Gifted & Killing It: Austin Malema
by Veli Ngubane. Austin Malema may have become South African hip-hop’s most sought-after photographer but there’s so much more to the man.
How to build more-sustainable brand loyalty in the digital age
by Marco Broccardo. In today’s hyper-connected world, has the term “brand loyalty” become a misnomer?
Media Design: John Coltrane — 1963, Pansy, Phases, WURM
Shane de Lange’s weekly analysis of media design from South Africa and around the world.
Keith Rose — tribute by Graham Warsop
At Keith Rose’s memorial service in Cape Town earlier this week, Graham Warsop was one of the speakers.
Fair Exchange: Marketing glitz & glam vs accounting & accountability
by Erna George. Woe betide the marketer who believes they must lead first and foremost without capability or the weight of the right metrics and accountability.
Market Research Wrap: Media Inflation Watch reveals declining exposure
Media Inflation Watch Q2 2018 released; the rise and rise of Uber SA; and sorghum beer category saturated — Cheryl Hunter’s weekly wrap of the latest market and consumer research.
#Marketers: Carmen Mohapi, marketing director, Heineken SA
by Julie Pughe-Parry. Carmen Mohapi doesn’t believe that the rise of craft beer poses much of a threat to the traditional beer brands.
#Immersion: John Mwanza, Dentsu Aegis Network Zambia
by Moonga Mkandawire. John Mwanza chats about give and take, opportunities, the Zambian digital TV market, and more.
Only Connect: The future of influencer marketing
by Bradley Elliott. What will the future of influencer marketing look like?