by Oresti Patricios. Oh, those poor hipsters! They’ve been under fire again from craft beer, Garagista, with Tears of the Hipster…
Author archives: Simone Puterman
Tuned: The rise of black consciousness
by Thabang Leshilo. As African identity becomes a force on the world stage, SA marketers need to think carefully about how they communicate to this market.
The Word: Community manager appreciation day
by Mongezi Mtati. What makes for some of the most wildly successful social media communities in South Africa and beyond?
Thinking TV: TAMS Universe update August 2015
by Inge Hansen. 31 August 2015 is when the TAMS Universe will be updated in line with the AMPS 2014B Universe.
Masterclass Notes: Evaluating creative against strategy
by Johanna McDowell. Andy Rice delivered the fifth of our Marketers’ Masterclasses.
Ad Feature: What does it take to win a Grand Prix? #Loeries2015
by MarkLives. Sizakele Marutlulle and Jacob Moshokoa present a special edition this week, overviewing the big winners at Loeries 2015.
SA TV Ratings: 3–9 August 2015 (week 32)
by MarkLives. South African TV ratings for the week of 3–9 August 2015!
The Switch: Are comms agencies walking the talk?
Like medical professionals are lousy about taking their own medication, so, too, are communications agencies generally bad at communicating.
Talk Africa: DRC’s social media climate
by Remon Geyser. Brands are eager to get a better understanding of the day in the social media life of a DRC citizen.
Shelf Life: Inaugural Architecture for Social Gain award winners
by Cheryl Hunter. Saint-Gobain recognises winning social architecture; Wimpy rolls out music playlists; and Jozi gets a taste of the Nedbank CWG selection.