Here is the latest Amstel commercial which broke at the end of last year. Love the music. Concept by Grey South Africa.
Tag archives: south africa
Bollocks to alcohol advertising
A press release from The Association for Communication and Advertising (ACA) crossed my desk this week. “ACA is busy standing up and making its mark on behalf of the entire advertising profession, as Government has proposed a ban on all advertising depicting alcoholic products,” it reads.
Musica campaign follow up
Following on from the repositioning of Musica as an entertainment retailer, and launching the new brand statement, “A World Awaits”, Musica is aiming at getting Christmas shoppers through the doors with ads combining animation and product video.
Searching saviours, sinners and DJ Sbu
The annual Google Zeitgeist (its list of most popular searches) gives an interesting insight on what was top of mind world-wide during 2008. Here is a list of SA’s top searches.
The ad that features nothing but shoes
Jordan Shoes – with a little help from ZOOM Advertising – has launched a new ad campaign entitled ‘where will they take you?’
Team Uncool will Facebook you
Bouffant, a TV commercials production company, is giving out customized Moleskins as end of year gifts. The illustrations are designed by Nicholas from Team Uncool. Mark thinks it’s all pretty cool. Bouffant consists of six commercials directors namely Erik Van Wyk, Ariane Besson, Dean Blumberg, Marc Sidelsky and Andre Liebenberg.
SA Newspapers on Twitter
Twitter, the popular micro-blogging service, isn’t being utilised properly by South African newspaper publishers. Internationally Twitter is being used by media organisations as diverse as CNN and the NYTimes to push breaking news to subscribers. Big name local brands such as The Star, Beeld, Die Burger, the Cape Times, the Sowetan and others are still missing in action. So which South African newspapers make use of Twitter?
Less and more are relative
Today we have a guest blog by Olivier Schildt, Creative Director at REX, on Muji, an aspirational brand that went for less, and won.
4,5-million South Africans now online
The number of South Africans now online have risen to 4.5 million. This is the key finding of the Internet Access in South Africa 2008 study, released today by World Wide Worx.
This website went horizontal
Television commercials production company Velocity has launched a new website as part of the new Velocity Corporate identity designed by REX. Instead of going vertical the design went horizontal effectively showcasing Velocity’s work in a unique manner.