The ad that features nothing but shoes
Jordan Shoes – with a little help from ZOOM Advertising – has launched a new ad campaign entitled ‘where will they take you?’
Using cinema and print initially, ZOOM will then take the campaign into online and mobile applications and beyond. The cinema commercial – in 60 and 30 second versions – features eight different mini stories in which the shoes do all the story telling. The music was written by Theo Crous of Springbok Nude Girls fame.
Creative Director: Deon Robbertze