The 50th annual D&AD Awards has resulted in four Yellow Pencil wins for South African ad agencies.
Tag archives: Net#work BBDO
Mike Barnwell says agency language should change
Mike Barnwell, the recently appointed ECD at Draftfcb Cape Town, wants agency language focused on compartmentalising the communications trade to go. Instead of below-, above- or even through-the-line thinking, he wants his agency to talk about strategically sound solutions instead.
Ad award success no longer sole arbiter of agency and industry respect
The 2011 Loerie Awards are done and dusted (no pun intended), with Cape Town agencies grabbing three of the top five (first, third and fifth) spots on the official overall ranking table. Two of the three Grands Prix were awarded to Cape-based agencies.
Loerie 2011 Official Rankings
Loerie 2011 Rankings
D&AD 2011 SA winners: Points list
The Creative Circle has released the points list of the South African D&AD Winners.
Cannes 2011 Results Tables
The Creative Circle has just released the Cannes 2011 Results table.
S’HOT 2011 review: Smart Thinking
The Client: Webber Wentzel
The Agency: Net#work BBDO
The Brief: Webber Wentzel Attorneys needed a brand campaign to communicate their smart thinking.
Creative Solution: Net#work BBDO created two opponents using of mind maps to demonstrate how the smart thinker will always prevail.
The ads ran in the business press (FM and Business Day).
Creative Team: Donovan Goliath (Art Director), Jeff Tyser (Copywriter), Jenny Glover, Brent Singer (Creative Directors)
Old Mutual advertising account up for grabs
Old Mutual is out to pitch in early August. Net#work BBDO, DDB, Lowes and FCB all pitching. Ogilvy CT must be holding its breath.