by MarkLives. What are the expectations for the marketing and advertising industry in 2018? Next up are Tara Turkington and Tiffany Turkington-Palmer of Flow Communications.
by Cheryl Hunter. This year, everything is about personalisation, integration and technology… not necessarily in that order.
by Herman Manson. The South African operations of the Y&R network are set to be integrated under a single management team.
by TJ Njozela. To clear up some confusion in business meetings, here are six words that you should incorporate into your business vocabulary.
by Every Ad Agency (@EveryAdAgency) Integration. It’s what’s hot on the streets right now. At Every Ad Agency, we’ve made sure to purchase at least 14 digital agencies in the coming months to fully integrate our service offering to clients.
Alistair King, group creative director of the King James Group, doesn’t bother to hide his enthusiasm for the latest, possibly bravest, move within his agency to further define its offering in a competitive market, where budgets are shifting from above-the-line to integrated campaigns and what was traditionally considered below-the-line work.