by MarkLives. The hottest primetime shows on DStv in South Africa revealed: TV ratings for October 2019.
Author archives: Simone Puterman
Brands & Branding: Consumer disloyalty sweeping the nation
by Ailsa Wingfield. Consumers are flirting with and cheating on their favourite brands — many of which they’ve held near and dear for years.
#BigQEmployers: When it comes to young talent, adland needs to be agile
by MarkLives. Unati Moalusi is our next panellist to tackle: “How successful have local ad agencies been in creating positive employer reputations?”
Always Learning: Marketing in a post-Cambridge Analytica world
by Kirsten Dewar. Brands must embrace transparency and ethics in a post-Cambridge Analytica world.
Q5: Bettering trans representation, with Elle Rose van der Burg [interview]
by Carey Finn. The model and activist talks transgender representation in media and fashion, reminding us that we’ve got some way to go.
Young, Gifted & Killing It: Ayandamantombazane Mhlongo
by Veli Ngubane. The Soweto-born, Thohoyandou- and Hillbrow-raised marketing superwoman shares her insights on youth culture and her career highlights.
Influencer marketing — investing in foot soldiers
by Jason Kubheka. The question I ask myself over and over when it comes to influencer marketing is: is it worth it?
Thinking B2B: Things to be careful of when implementing ABM
by Warren Moss. Account-based marketing is only effective when applied properly, and there are plenty of pitfalls to be mindful of.
#BrandFocus: Rooibos — the tea that’s not a tea
by Sabrina Forbes. “Rooibos tea isn’t actually a tea. The plant is from the legume family,” says Adele du Toit, Rooibos Council media and communications director.
SA TV Ratings: SABC 3 — primetime top 20 for Sep 2019
by MarkLives. The hottest primetime shows on SABC 3 in South Africa revealed: TV ratings for September 2019.