by DK Badenhorst. What is it about this piece of communication that leaves us so intrigued?
Category archives: Columns
#OpenAfrica: PR measurement in Africa
an #OpenAfricaMag feature by Francois van Dyk. The last 18 months have seen Africa frequently featuring on the global PR and communications stage.
Agencies buy into freelance economy with NoSweat service
by Herman Manson. South African ad agencies have been increasingly buying into the freelance economy as more talents head out on their own.
MagLove: The best magazine covers this week (18 November 2016)
Charlie Hebdo, Courrier International, ELLE (South Africa), Finweek and FORTUNE — MediaSlut’s weekly pick!
SA TV Ratings: SABC 2 — top 20 primetime programmes Sep 2016
by MarkLives. The hottest primetime television shows on SABC 2 in South Africa revealed: TV ratings for the month of September 2016.
#OpenAfrica: Relationship between client & PR agency changing
an #OpenAfricaMag feature by The Holmes Report. It appears that it’s time to explore new compensation models.
Taking Flight: Africa on Country Fresh’s doubly delicious ad
by Remon Geyser. Today we’re looking at how creatives from Kenya, Ghana and Nigeria perceive the SA TVC, “Delicious Double Creamy Country Fresh”.
Dear Radio: The podcasts that should be getting your attention…
by Paulo Dias. Here are some of the podcasts, both local and international, in no particular order, that should be first on your playlist.
Emotional storytelling and what brands forget to tell
by Tenielle Maris. Human storytelling has the innate ability to make a brand more engaging and more authentic, if done in the right way.
Ad of the Week: Walking on sunshine
by Oresti Patricios. Vodacom, Ogilvy Joburg and Giant Films team up with renowned dames of the SA entertainment industry to deliver a fun road-trip.