If you have something to say…

If you have something to say… say it with a card. That is the philosophy behind an e-card service called inSPOT. It uses humorous (in a nice way) electronic cards and messages to allow people to inform sexual partners if they need to get tested for sexually transmitted infections.

5 steps to a successful Twitter feed for your content company

Many publishers launch onto Twitter without giving the platform or its users much thought or studying what other media companies are doing to maximise benefit from the platform. This approach dilutes the user experience on your Twitter feed and lead to users unsubscribing from your brands Twitter service.

The Knowledge Factory

Knowledge Factory is a customer and market insights company. They turn information into valuable and workable knowledge and tasked Code with a re-brand. The logo is derived for the letters K & F rotated to form a ‘knowledge factory’ creating a strong mark from which the new brand aesthetic was developed. This architecture was carried through Knowledge Factory’s sub-brands and product offerings. In addition a bold and playful illustration style was used within the brand including an animation illustrating the concept of looking further.

Pixel award winner Craig Jamieson isn’t big on awards. He just wins them (graciously).

One of our favourite websites was designed by 2008 Pixel Award winning designer Craig Jamieson of Digiguru. The sites attention to detail, unconventional calendar style navigation and functionality makes it a winner (have we mentioned the Pixel?). Mark tracks him down in Jozi for a short interview.

Buy the game, get the cheat codes in the ad promoting it

For the launch of the new Star Wars Force Unleashed game at Look & Listen, agency Mick & Nick found a clever way of reinforcing Look & Listen’s positioning. The brand has always been “for the fans”, and this time, it was computer game fans who benefited. “We created a visually intriguing print ad which gives away the game’s cheat codes to get players to the next level,” says Nick Liatos, Creative Director, Mick & Nick.

The Top 10 must have tools every African blogger needs to have

There are certain must have tools every African blogger needs in his or her arsenal to optimise their blogs, ensure a happy reading experience for users and to gain useful insights into their readership and community. Here is Mark’s alphabetically ordered list of the ten local and international blogging tools we would not want to live without.

Soweto_Design_Freedom

You know those lists of the best blog designs, your favourite design sites, the hottest creative minds? Yeah. Well guess what – we are going one better. Our favourite SA interactive designers will be featured on MarkLives during the course of the next few months with interviews and samples of their best work. Because substantial designers deserve substantial coverage. Soweto based Reggie Legoale marries protest to design to create work that is both substantial and beautiful.

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