Lucky Star is one of those iconic consumer brands we all know and, well, know. Given that so many consumer brands still choose to give the Internet a miss I think its fantastic that Lucky Star has ventured online, not only with a website (basic but a start), but an online ad campaign that gets the brand I never thought I would see on the Internet in sight of South African netizens.
Author archives: Herman Manson
Coca-Cola Company responds to MyCoke.co.za closure
MarkLives.com contacted and received the following statement from Kaizer M. Nyatsumba, Public Affairs and Communications Director for Coca-Cola South Africa, regarding the closure of popular MY Coke Fest blog MyCoke.co.za. The blog was set up South African blogger Jason Bagley who announced the blogs closure earlier this week following legal action taken by The Coca-Cola Company.
SA Newspapers sees growth in followers on Twitter
MarkLives is tracking SA newspapers using Twitter to try and gauge which if any are implementing strategies that could benefit both users (followers in Twitter tongue) and publication. We published the first data in December last year.
A History of Aggressive Design Magazines
Design Observer recently ran an interesting article on early design magazines, including PM, the forerunner of AD.
When Gmail isn’t Gmail
South African webmail host Webmail International and Gardale Solutions, the owners of the www.gmail.co.za domain, have combined forces to form a local free email solution on the www.gmail.co.za domain.
Photoshop CS4: a quick tour
The guys at Adobe must derive much perverse pleasure from keeping us mortals on our toes, or perhaps they’re just a particularly motivated bunch of guys. I’m not sure, but just when you thought it was OK to sit back, relax and sink your teeth into CS3, Creative Suite 4 parades across our software landscape amidst much fanfare and mouse-clicking.Adobe’s latest incarnation is packed with new features that will no doubt entice the most reticent of users to reach for their wallets.
2010 FIFA World Cup host city posters launched
FIFA has released the city posters for the host cities of the 2010 World Cup. The Cape Town poster, depicting the world famous Table Mountain celebrates diversity among its people while Durban shows off its character with bright colours and abundant ‘vibe’. For Johannesburg, prosperity is the inspiration behind the city’s poster but the city also made sure it included support for the national football team, Bafana Bafana, with green and gold as the colours. Mark thinks Bloem did the best design job while Nelspruit did something different.
The family 4×4
By Ogilvy Cape Town for VW. The family 4×4! Creative Director: Gordon Ray, Art Director: Jamie Mietz Copywriter: Gordon Ray Via
Obama kitch!
From The New York Times nogal. So much for old money…
If you are your people … Jozi Fire Department
If you are your people … A photo essay for Mark magazine by Lami Sambo celebrating South Africans at work. Does the uniform define your people? Here is Jozi fire department brought together for a group photo.