The statues are stacked in neat rows along office walls. It’s come to define our industry. Kids are told they need to win ’em to impress the creative director and secure that job. Creative directors are told they need to win ’em to impress the MD and prove their relevance in a competitive industry. MDs care because they are told the talent cares, and with a bit of spin and a celebratory lunch, the client might be induced to care, too.
Tag archives: design observer
A History of Aggressive Design Magazines
Design Observer recently ran an interesting article on early design magazines, including PM, the forerunner of AD.