by Julia Ahlfeldt. If you’ve watched Silicon Valley, you’ll recognise this cringeworthy scene. For those who haven’t, you’ll relate anyway.
Tag archives: customer experience
Liquid expectations & lovability — building remarkable CX
by Wayne Hull. Here in South Africa, many companies still regard the notion of ‘experience’ as somewhat esoteric — as an intangible that can’t be measured.
The CX-Files: The CX metrics that matter most to customers
by Julia Ahlfeldt. Here are four ways to future-proof your business.
Gestalt: Elevating customer success
by Leeya Hendricks. In launching “Gestalt” and staying true to my column focus, it would come as a natural segue to start by discussing and putting the customer first for sustainable business success.
#BigQ2018: Ad agencies must keep customers coming back
by MarkLives. What are the expectations for the marketing and advertising industry in 2018? Last up is Julia Ahlfeldt, CCXP.
#BigQ2018: Marketing evolves from campaign activity to a service
by MarkLives. What are the expectations of South Africa’s marketing and advertising leaders for the industry in 2018? First up is Joshin Raghubar of iKineo.
Taking customer experience to the next level
by Leeya Hendricks. As the final frontier in Star Trek, customer experience remains the ultimate lead to transformation that will propel us into the galaxy.
Let South Africa’s Black Friday faux pas be a valuable CX lesson
by Julia Ahlfeldt. Creating a frenzy is all well and good but only if supply can meet demand.
Customer experience the panacea for CMOs
by Leeya Hendricks. Given the game-changing immediacy of online channels, customer experience (CX) is no longer a nice-to-have but a strategic business imperative.
By Invitation Only: The experience architecture of modern marketing
by Wayne Hull. Bringing technology, digital and marketing together to improve customer experience.