by MarkLives. Sizakele Marutlulle and Jacob Moshokoa present a special edition this week, overviewing the big winners at Loeries 2015.
Category archives: Columns
Bottom-line Black #BlackAfricaGroup
by Herman Manson. Ad agency Black has undergone a strategic rebrand and repositioning as Black Africa Group.
SA TV Ratings: 3–9 August 2015 (week 32)
by MarkLives. South African TV ratings for the week of 3–9 August 2015!
MagLove: The best magazine covers this week (21 August 2015)
Bloomberg Businessweek (Middle East), Foodism, Huck, Süddeutsche Zeitung Magazin, NYT and Go!/Weg! — MediaSlut’s choice of the best international and South African mag covers this week.
The Switch: Are comms agencies walking the talk?
Like medical professionals are lousy about taking their own medication, so, too, are communications agencies generally bad at communicating.
Talk Africa: DRC’s social media climate
by Remon Geyser. Brands are eager to get a better understanding of the day in the social media life of a DRC citizen.
Shelf Life: Inaugural Architecture for Social Gain award winners
by Cheryl Hunter. Saint-Gobain recognises winning social architecture; Wimpy rolls out music playlists; and Jozi gets a taste of the Nedbank CWG selection.
Fair Exchange: When marketing budgets get cut — a survival guide
by Erna George. How are constant annual cost-savings feasible? Here are some tips to survive marketing budget cuts.
Ad of the Week: Infinite possibilities from Adidas
by Oresti Patricios. This week I’m taking a look at Adidas’s bid to capture market share with its ZX FLUX Infinite Possibilities campaign.
Creation: Managing creative freelancers
by Artwell Nwaila. Once again I throw on my freelance hat and share a few tips for people who are looking to use our convenient services.