by Brad Dessington. Will the burgeoning freelance market kill agencies or create a new era and modality to the way they work?
Category archives: Columns
Ad of the Week: Lessons for life
by Oresti Patricios. Simplicity is the key this week — a PSA for Scouts South Africa by Not Norm, called “Learn It Young. Remember It Forever.”
Global Headline Makers: Michał Kobierzewski, Poland
by Mark Tungate. When was the last time your computer screen reminded you of a theatre? Possibly never.
Shelf Life: Contemporary nougat from 1701, SA stuck on Stikeez
Luxury nougat hampers from 1701; Stikeez take SA by storm; and Hungry Lion brings back Lucky Buckets — Cheryl Hunter’s weekly pick of all things new!
Media Redefined: Media Loeries — in defence of the effective gimmick
by Martin MacGregor. If a brilliant idea is executed, and nobody sees it, is it still brilliant?
Ad Exec: Creative awards tables — a misguided measure of success?
by Tom Fels. Our awards-show list is becoming endless, calling into question the insular desire for agencies to compete for trinkets to prove their worth.
Ad Feature: Is shock advertising “obsolete”?
by MarkLives. Only Andy Rice and Jacob Moshokoa return to share their Superhero and Zero in the latest Ad Feature.
The white-label outsource strategy department for ad agencies, brands
by Herman Manson. Founded by Dallas Glover in 2010, The Strategy Department serves as a white-label outsource strategy department for ad agencies and brands.
SA TV Ratings: 10–16 August 2015 (week 33)
by MarkLives. The hottest TV shows in South Africa revealed: SA TV ratings for the week of 10–16 August 2015!
MagLove: The best magazine covers this week (28 August 2015)
L’Officiel (Spain), Volkskrant Magazine, Zeit Magazin, Golf Digest (SA) and SA Rugby — MediaSlut’s best international and SA magazine covers this week!