by Preetesh Sewraj. While I’m far from a supporter of Donald Trump, I’m intrigued by the impact his election will have on global innovation.
Tag archives: trends
The Adtagonist: Trend to make you blend
by Carl Cardinelli. That is, if you ever want to produce something semi-unique or #firstever[insertradnesshere].
Slow growth, budget cuts & other key 2017 adland themes
by Bongani Chinkanda. The baggage of slow growth is the new norm and with it, unfortunately, come budget cuts and the domino effect of retrenchments.
B2B marketing to boom in 2017
by Mark Eardley. B2B marketing will boom in 2017 but winners will have to play by its cardinal rules.
Media Redefined: Video killed every star
by Martin MacGregor. Every time I’ve googled marketing or media trends for 2017, one word has come up overwhelmingly: video.
Shelf Life: What’s on trend this year
by Cheryl Hunter. Considering the immense amount of information Shelf Life receives every week, extrapolating trends for 2017 has been surprisingly simple.
#OpenAfrica: Inclusive growth for Africa
an #OpenAfricaMag feature by Wim van der Beek. For Africa, any meaningful story must include a conversation about inclusive growth.
Dissident Spin Doctor: Driving change at global indie agencies
by Emma King. Here are some of the things that I found valuable, reassuring, notable or just plain interesting at the recent Indie Summit in London.
Magazine covers we love (this week)!
Magazine covers we love
Quick view: 10.7% of SA media budgets now go to digital platforms
The Digital Media and Marketing Association (DMMA) recently commissioned Analytix BI to conduct a research study to help the digital industry better understand the digital ad spend trends of South Africa’s top advertisers.