by Carey Finn. ACA CEO Mathe Okaba chats about her role, the inaugural South African Effie Awards, and nurturing young talent.
Tag archives: MAC charter
Black (owned) agencies left behind by MAC Charter
by Mxolisi G Buthelezi. In her book, “Who’s Afraid of Affirmative Action”, Christine Qunta laments that black people still find themselves in need of affirmative action. Adland is no exception.
Van der Haar on change, creativity & transformation
by Jessica Evans. While Odette van der Haar has embraced her new position at Publicis, she remains involved in the ACA, and it seems she still has much to do.
#TheInterlocker: Solving issues • Skills • Advice • Digital PR • BBBEE
by MarkLives. Jessica Yellin, Michelle Cavé, Tanya Kovarsky and Maciek Dubla each share something they believe their PR peers would benefit from reading. Cian Mac Eochaidh also gives some insight into BBBEE.
Did the MAC Charter lie to us?
by Jarred Cinman. Did the MAC Charter lie to us? Have we, as an industry, been sent off on a wild-goose chase? Even those of us who’ve actually caught the geese find ourselves empty-handed.
The heart of BEE is our own minds
by Jarred Cinman. This piece on black economic empowerment (BEE) is for those who desire transformation but for whom it keeps feeling just out of reach.
Transforming adland — straddling the line between utopia & reality
by Lynn Madeley. The transformation conversation in marketing and comms in South Africa has had much less engagement from us white ad execs. Why?
BEE myths & facts in adland
by Jarred Cinman. Following on from my introduction to black economic empowerment, here’s a collection of BEE myths and facts.
Ad Exec: Disruption starts with you
by Tom Fels. Are the people and organisations within marketing willing to disrupt everything they know to champion the future?
An introduction to BEE in the advertising industry
by Jarred Cinman. Before talking about what the MAC Charter says and approaches to meeting this, let’s talk about why it’s important to do so.